Our client-focused/result driven
digital marketing service does
nothing less than exceed the
expectations of fortune 500 and
smaller mom and pop companies. We
have hundreds of data overlays to
help your company target virtually
every industry. Providing accurate
email lists at a cost-effective
price is what we do best.
Our client-focused/result driven digital marketing service does nothing less than exceed the expectations of fortune 500 and smaller mom and pop companies. We have hundreds of data overlays to help your company target virtually every industry. Providing accurate email lists at a cost-effective price is what we do best.
Our client-focused/result driven digital marketing service does nothing less than exceed the expectations of fortune 500 and smaller mom and pop companies. We have hundreds of data overlays to help your company target virtually every industry. Providing accurate email lists at a cost-effective price is what we do best.
Email marketing is an amazing tool for reaching large audiences. Whether your focus is on businesses or consumers we apply secret metrics driven techniques to elevate your business to the next level. We utilize advanced technologies when broadcasting campaigns that could only be described as magical. As a leader in this ever growing industry, we have been smashing the status quo and providing our clients with millions of the highest quality double opt-in email recipients. Are you looking for experts that show you the tested and proven result-driven techniques that will have you instantly loving email marketing? Act now and cash in on our powerful, advanced email marketing system that delivers targeted, relevant information to your customers & contacts. Our detailed tracking system allows you to see exactly how your campaign is progressing.
There are many variables that come into play when creating prominent ROIs. The result of a successful email campaign depends on the subject line, the creative, the offer and the timing. We have devoted unparalleled research and analysis towards each of these variables. Through trial and error, we have perfected the art of developing the most effective/successful marketing campaigns to date.
The inbox is a noisy and crowded place, and the fight for your contacts’ engagement is on. You have around 60 characters to capture your consumer’s attention in the subject line. We will show you exactly how to do it.
If you use HTML in your messages, we will ensure that your code is error-free and follows W3C HTML guidelines. All email applications will be html validated. We will also implement groundbreaking software that will combat "false positives" by checking your message for red flags before we send it. We are white listed with all of the major ISPs which enables us to efficiently and ethically deliver massive mass volumes of email to your target audience.
Life-changing events like moving to a new home, a recent marriage, the birth of a baby and starting a new business represent examples of how critical timing can be to a marketing strategy. Research has shown that these types of events often trigger purchasing sprees as people adapt to new stages in their lives. We have identified the critical time to market each and every industry. Quarter, Day and Time are critical in executing a successful marketing campaign, let us help you eliminate the mistakes of others.
We can guarantee that all of the email we are contracted to send will be delivered.
All of our data is double confirmed opt-in data. We are 100% can-spam compliant. We are registered with the DMA, and we follow the most stringent guidelines to maintain our remarkable reputation. Bad data comes from offers that are incentivized. Our lists were not created from consumers that offer their contact information to win a free I-pod or any other data gathering gimmick. Unresponsive data may also come from pre-checked boxes. Some registration pages will have secret pre-checked opt in boxes that are hard to see. These are gorilla tactics that should not be in the market place. Our consumer base must physically check a box to receive any third party offers. We will not sell bad data.
We own all of our data and do not need to purchase outsourced data so we control the pricing. We can adjust pricing to meet your business model.
We have over 200 million email addresses and over 250 million postal addresses. This is not general data. On the 15th of every month, we conduct internal database surveys. The data we receive enables us to further segment our lists down to over 150 attributes. If any you want to target a small niche market we can handle it. The Right List also receives valuable customer demographics and lifestyle interests from various magazine subscriptions, tradeshow attendee lists, and association membership lists.
Click here to see a list of our popular target selects
Query and Compile an email address count on our extensive email database to the specific list that meets your requirements.
Design an HTML message or Creative to send out to your potential customers on the list. >
Send you the draft and await your written final approval of the email marketing message.
Broadcast the email message on the specific date and time that you set.
Generate double-digit response rates using multiple media channels.
Provide qualified leads that result in timely, persistent follow-up and closure.
Increases customer satisfaction and lifetime value.
Foster digital relationships.
Direct Mail ListsDirect mail is still one of the most responsive marketing channels to reach potential customers. Because more than half of all adults prefer receiving ad materials through the mail 76% of mail is opened. For those who choose to open offers in the mail 34% say they would respond to direct mail online. Business-to-business marketers boost their direct mail spending each year. The Right List offers the most targeted, deliverable and responsive direct mail campaigns on the market. Data-cards will be sent with detailed statistics pertaining to the requested list.(See sample below)
We subject all of our data to an extensive screening and verification process that will:
Click here to see some of the popular postal and email selects we offer. Business to Consumer ListsThe Right List offers the most complete marketing lists available; our consumers file contains more than 250,000,000 individuals. Marketing to the right group of people can improve your results up to 300%. When choosing a mailing list, we must first identify your best customer. What is their age, income level, ethnicity, geographic location, etc? Then identify your "perfect" customer, select mailing lists which match your perfect customer profile. What are their interests? Do they like the Outdoors, gadgets, wine, gambling, sports, crafts, shopping online, etc? Our B2C lists are compiled from a multitude of membership and subscription sources, our lists are the most attribute specific lists available today. We have an enormous compilation of contacts from over 3,000 sources that assist us in the gathering of specific and effective list. Business to Business ListsIncluded among these responsive business mailing lists are subscribers to industry specific publications, attendees to conferences and expos, and consumers attained by surveys of key worldwide business executives. Respondents have opted-in to receive additional information on products and services for their business. Our B2B lists can be targeted via job titles and professions including C-Level executives, lawyers, accountants, recruiters, doctors, marketing executives, technical professionals, retail decision makers, etc. The Right List's National Business Database is a must have for companies choosing to mail business to business offers. Our database contains every business and executive in America. Our Retail Company list includes those of all sizes and all industries such as apparel, food, electronics, furniture, automobiles, hardware, toys, general merchandise, jewelry, restaurants and many more. Our lists are comprised of the top decision makers, e.g., owners and managers. The Right List also manages the complete list of association executives, over 29,000 to be more precise. Our business to business lists contains a great number of targeted selects. Selects for a particular list may include:
Telemarketing ListsTelemarketing is a powerful marketing tool. It is the only form of advertisement that demands an immediate response. Unlike most marketing solutions telemarketing leads are interactive, you can talk to a live person and answer any questions, comments or concerns. You can double your response rate with a combined mailing and telemarketing campaign. We have one of the largest telemarketing databases available and can target just about anyone you can imagine. Telemarketing leads allow you to qualify prospects using a series of questions designed to provide you with valuable customer information. We have the ability to match phone numbers against our database to provide you with additional target selects. At The Right List we scrub all of our telemarketing lists against the Do Not Call list. And for LESS than a penny per name you can have your list scrubbed to meet all current government requirements. Ask us about a targeted telemarketing list today. |
Lead GenerationIt all starts with having a program in place that effectively identifies, attracts and targets the right prospects If you answered yes to any of the questions asked above, lead generation is the marketing product for you. Imagine walking into your office on Monday morning and finding ten hot leads waiting for you and continue to flow in as you work. What a way to start your business day. We will deliver quality leads from consumers who have requested information from you. These leads can be converted into customers. The Right List offers several lead generation products such as EDS Email Database Survey, Co-registration Leads and Banner Ads We have an affiliate network with more than 2000 high traffic websites. The lead generation forms are equipped with front end verification technology. With our custom validation script consumers will not have the ability to submit a request if there address has discrepancies. Our form will confirm ZIP + 4 coded records actually exist and are a valid Delivery Point, right down to the Suite, Unit or Apartment number. Addresses must match names and phone numbers or the lead will not process. We subject all data through our 12 point data authenticity process. Our leads are not generated with any incentives. Our registration forms are opt-in only, they do not come with boxes pre-checked. Consumers must check the box to opt-in. Many of our competitors will use incentives to generate leads. We can place your offer on a site that is most relevant to your product or service. A few sites have been generating 60 million page views a month. Once you witness our mind blowing ROIs I am sure you too will be coming back for more. The TRL Lead Generation Advantage
Co-RegistrationWhat is Co-Registration? Co-registrations offer companies the opportunity to build a list in a short period of time. Co-registrations are leads generated through our network of sites. Through key strategic alliances, we have access to a network of sites. You can have access to the traffic driven by these sites and put your opt-in request or offer in front of millions of consumers each month. Best of all, the co-registrations are 100% opt-in. Some sites register up to 60 million co-registration page views per month with almost double the traffic during the holiday season. According to the Internet Advertising Bureau, co-registration is the fastest-growing segment of Internet advertising. Co-Registrations market-share tripled from 2% in 04 to 6% in 05, making it online advertisings fastest growing sector with a $1 billion market. Co-Registration offers can be dynamically served based on geo-targeting, demographic information, referring site, and other factors. BENEFITS Build a comprehensive database of interested consumers. The higher conversion rates custom lead generation programs deliver will out weigh the implementation costs. Custom Co-registration is the most excepted form of lead generation. It gives you the opportunity to build your opt-in prospect lists for e-newsletter subscriptions, memberships, loyalty programs, catalog subscriptions, new product launches and more. We guarantee that you are targeting the right market. More TRL Benefits:
Banner AdsA banner is a graphic used for advertising on web sites other than your own and is somewhat similar to a traditional ad you would see in a printed publication a newspaper, but it has the added ability to bring a potential customer directly to the advertiser's web site. Imagine touching a printed ad and being immediately teleported to the advertiser's store! Our banner ads differ from a print ad in its dynamic capability. It stays in one place on a page, like a magazine ad, but it can present multiple images, include animation and change appearance in a number of other ways. We offer highly effective advertising campaigns that feature your offer on one of our many industry specific web portals. Our advanced resources provide not only demographic targeting, but also behavioral targeting. Our impressive targeting capabilities is coupled with extensive testing methodology that identifies the most effective site design and offers for your audience and message. The Right List uses only the industrys most respected web portal networks to ensure the ability to deliver results that will continue to lead the market. We will optimize your ad to ensure the viewer can understand the benefit of your offer quickly. If your message is vague and cant be understood in a couple of seconds, the average viewer will move on. Below are a few ways The Right List can help you market with banner ads Identify your audience and make sure your message interests them.
Email Database SurveysThrough internal surveys we have the ability to enrich our database with customer demographic, lifestyle selects, spending habits, and much more. We can use the same process to produce custom leads for your company. All we need to get started is an html creative along with your qualifying questions. From there we can transmit your lead generation splash page to millions of potential leads in the form of an email broadcast. This is the most proactive form of lead generation available. You can go directly to the consumers who have interest in your product or service rather than waiting for a potential customer to go to your page or click on your search engine link. Let us broadcast your Survey and get you the results you need. |
Search EngineModify other cogs and gears in the backend of your website make yourself visible on Google and other search engines. Choose relevant keywords and search terms, edit meta descriptions, and modify other cogs and gears in the backend of your website not every customer will be introduced to your brand on social media or by word of mouth. A well rounded Search Engine Campaign for both paid and organic acquisition is paramount to reaching your customers at the right time. We will craft a thoughtful paid acquisition strategy by optimizing paid and organic search keywords to reach customers based on their intent and drive them to your site with well rounded and creative ad copy. Most online experiences begin with a search engine and 80% of users never click past the first page. Wake Digital works to lucratively position our clients within search engines in a way that allows them to be seen by their potential consumers. Whether our client wants to rank locally or nationally, we help them to dominate their niche markets and crush the competition. Current studies on search engines report that about 85% of Internet users use a search engine once a day and if they don't find what they're looking for on the first two pages more than 50% will abandon the search. More than ever at The Right List we discover that a lot of web sites and web pages fail in the search engine ranking race, simply because of bad keyword or key phrase optimization. Some search query optimization may have been done at one time or another but was either done incorrectly or some of the keywords used daily have changed over time. By definition, SEO (Search Engine Optimization) is the science and art of achieving higher visibility across today most important search engines. Such visibility needs to be delivered to the users on a carefully selected and pre-identified list of highly relevant keywords and key phrases to be really effective. |
Customer RetentionThe cost of acquiring a new customer is 5 to 10 times greater than maintaining a relationship with a current customer retention is important to most companies because the cost of acquiring a new customer is 5 to 10 times more than maintaining a relationship with a current customer. Even though companies may model their business plan to build and maintain strong customer relationships, more often the most valuable assets are forgotten. In the constant battle to acquire new customers, it is easy to overlook the value of the customers who have recently spent their hard earned money on your product or service. Email AppendOur email append process is second to none, the democratic national committee, omaha steaks, bass pro shop, spiegel and ABC distributing are just a few clients using our append service. Many of our clients informed us that they had to send their data to two different companies to get the matchrate that we presented. You can boost sales and reduce costs by marketing to your current customers through email. The Right List has a database that totals over 180 million email addresses. Our database is extremely enriched with consumer attributes. Not only can we input your file and send you the matching email addresses, we can also overlay other pertinent demographics, lifestyle interests and psychographics such as age, income, etc. It is much more important today to know more about your customers and their spending patterns. You can establish online relationships with your customers. Multi-channel marketing can yield an 18% higher response rate than just postal mail form of marketing, priced at a fraction of postal mail. Why choose The Right List to append your database?
The Email Appends ProcessYou send a list of you customer names with their postal addresses to our secure and protected environment. Your customer file is matched against our database of consumer records to retrieve the corresponding email addresses with the option of purchasing data overlays. We create and send a customized permission request message that will direct your customer to a website with your logo. There, your customer has a chance to opt-out of future email messages. All undeliverable matches are omitted and opt-out responders are flagged. A final file containing deliverable matches is returned to you. Reverse AppendA reverse append is just the opposite of an email append. If your company acquired opt-in email addresses through laborious marketing efforts, but has know means to send your clients a direct mail piece, the reverse append can help. The Right List will gather your existing database of emails and append information to them such as: full name, complete mailing address, household income, presence of children, etc. With the addition of a postal address and a phone number your company just attained two more channels to market to your customers. NCOAEach year, over 40 million Americans change addresses. And this may cause your customer database to become non-responsive. We can bring your data back to life by running your list against the USPS database and updating address changes that have registered as far back as 48 months ago. NCOA increases the deliverability of your mail and is an essential list maintenance tool. Email Change of Address (ECOA)Use The Right List ECOA service to keep in contact with your customers. Retain your customers by replacing old, undeliverable email addresses with the current addresses for your customers. Our ECOA rates are amongst the highest in the industry at 35%. We will also fix email addresses with spelling and syntax errors. Let us verify which email address can or can not receive mail. Recent studies indicate that nearly 35% of Internet users change their email addresses every year. This may occur for a number of reasons. Going away to college, changing your address, and incentives to switch from a vast number of competing internet service providers are just a few reasons why email addresses change so frequently. There are many advantages of using The Right List to ECOA your data. Just by increasing your online retention by 5% you can boost your profits by 35 to 90%. Data CleansingThe Right List checks your current mailing list against a CASS certified listing coordinated through the USPS. This is required in order to realize optimal postal savings. This process will identify any undeliverable addresses, or incomplete zip plus 4 zip codes. The Right List will merge and purge your client list to eliminate duplicates and avoid aggravating potential customers with multiple mail pieces. It also prevents you from paying double postage to reach whole groups of people. Our cleansing service uses special software that will:
Data VerificationAre you questioning data that you received from a vendor to whom you are paying to provide your company with unique leads? We can put your data through our 12 point data authenticity process. We will find patterns that form when dishonest vendors try to manipulate data.
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Web Design/Creative ServicesWe’ve created award-winning experiences and respected brands for startups and Fortune 500 companies a like On the internet, you have 9 seconds to make a positive impression. That's the average amount of time people spend on a site's home page before browsing away to a new location. Our job is to make sure that those nine seconds stretch into 90 minutes of time spent visiting and browsing your site. We create custom web sites for our clients. We believe that each client is unique and so are their business demands. We understand your needs and goals and we create a web site solution to best serve you and your business. Many companies seek to maximize their exposure on the Internet through the use of paid advertising and search engine optimization. While you can optimize a web site for results after the fact, we have found it more effective to design and program a web site for search engine optimization from the start. The Right Lists web services are dedicated to the creation of attractive, fast-loading, automated web site designs that are both intuitive and easy to use. When our clients hire us, they receive a prompt and courteous service. Combine our customer satisfaction with web sites that provide pleasing and eye-catching visual appearance, flawless programming and all the features necessary for success and you will see why The Right List is second to none. We offer you a highly sophisticated set of functions to meet your technical desires, wrapped in an attractive graphical environment which will attract and retain customers. Below is a few of the many services we provide. Shopping Cart Systems (e-commerce) |
Our company operates quite a bit differently than 88% of our clients are residual clients, that partake in email campaigns on a monthly basis. We are white listed with all of the major ISP's. This this is instrumental in maintaining phenomenal delivery rates. We are more than happy to contractually document all of our guarantees. All of the small minute details that usually go overlooked, are the driving point to our success. We many of the smartest minds in the industry, who continuously study and test new delivery methods. This is why we are one of a small handful of companies that offer result based marketing. There are numerous details I can describe that enables us to continue result driven campaigns. So feel free to call us and ask. Many list brokers and marketing agencies deploy our lists from our servers. They do this because they are aware that our lists/services yield a higher ROI than their own data and delivery methods.
We happen to be surrounded by some extremely knowledgeable Executives that know how to get things done. Our creative director is a brilliant man who has been studying algorithms for the past 15 years. He has developed his own proprietary software to help us stay on top of the industry. This is not the same generic software that is used by 75% of the mailing companies on the net. Most software has only a 5 point checking system, that primarily checks for key words. Our unique software strings thousands of algorithm check points. Each ISP has different algorithms that will hinder a successful mailing. Creative advertisement structures that may work fine for aol may not necessarily work for yahoo. Algorithms could be a ratio of html versus text or images, the location of an image, how many capital letters are in the text, how many keywords appear in the ad's body or the subject line, creatives with mime parts, and background colors are just a few. Each Month ISPs add and augment algorithms to their email platform. These algorithms constantly challenge the fiber of any performance based company. Lets face it, you can have the cleanest, most relevant list on the planet, however if it is tripping any algorithms and being held up in spam filters, the list will not produce the opened emails that would result in as a sale. We take the extra step and add a text version of your ad to make sure that your message can be read via all mediums. If you are having problems with the deliverability of your list please click on the following link. http://www.therightlist.com/whyrentalist.htm
Email Verification:
Our COO created a entirely new position in the industry. He hired an executive to verify email. When a company sends email to a list (especially b2b lists) the server that sent the email will receive "verification emails" that requires a human to verify that you are a real live human being and not a bot or a spam source. This is usually caused by the software protecting the end-user. Approximately 20% of the email that we deploy needs verification. Rather than losing all of the valuable email contacts we have an executive in place to perform this repetitive task. If you do not verify a specific amount of email's, your ip will receive a bad reputation.
ISP caps: I consider myself lucky to work with such an intelligent technical team, that continuously goes the extra mile to ensure a place on the top of the industry, via discovering new advancements regarding online marketing technologies. In fact, it was our staff that discovered ISP caps and how to maneuver around them (an idea that was never previously thought or spoke about). We also adjust the throttle of our mailing software to maximize delivery. We deploy campaigns to go as fast as our clients possible without exceeding the isp caps. All ISPs have email caps and most of the caps are different. These Internet Service Providers only allow a certain amount of email for a given period of time to pass through their server. If you send one email beyond the email/time ratio, the email will bounce. This could be very costly. There are thousands of ISP's and our mailing software is configured specifically for each isp cap. We are the only company that has each individual isp cap. It was extremely timely to gather all of this information, however we are rewarded every day when we view the campaign analytics of our clients.
Our lists are a combination of data gathered from our lead generation sites, internal database surveys, tradeshow attendees, various online and printed memberships/subscriptions. We have over 3000 lead-generation portals, including our affiliate sites from which we collect data. No leads have been produced via offering an incentive. So nobody opted into a list to win anything. None of our opt-in boxes are pre-checked. We also have an exclusive partnerships with over 200 magazines, from which we are able to augment our databases with lifestyle/interest selects. All of our data is double confirmed opt-in records. We do not charge higher rates for hotline data ( data that is less than one month old ). All of our data is hotline data. We update our database on the 15th of every month. During the update all of our data is merged, purged, scrubbed and updated with the NCOA (National Change Of Address) ECOAd, scrubbed against our opt out list and processed through bounce removal tools making it the highly responsive. Responsive data that will continue to render high conversion rates for our clients
We are a semi-exclusive company. In my opinion the main reason we have an 88% residual client base is the fact that our data is semi-exclusive. This mean we can only use a particular database on behalf of 2 different companies. Once the 2 companies use the list, we retire the list (until we can create it again with new opt-in leads). There are only a small handful of companies that operate on a semi-exclusive basis.Let's face it most lists start out great in their infancy, however many companies over mail their lists, and their lists become useless. Just like you would not want 1,000 email to come into your mail each and every month. You are not going to purchase anything, you will only be aggravated. Semi-exclusive lists are extremely responsive.
We have a database that exceeds 200,000,000 records and each month on the 15th when we update our data we send out internal surveys to the entire database. From the survey data we are able to acquire additional target selects. We have over 300 sub selects that can be used to micro-target your audience including age, gender, geographic location, ethnicity, homeowner, presence of children, level of income, lifestyle interests and many more. This will allow you to send to the target list that has the highest propensity to take action on your offer. Click here to view our most popular target selects.http://www.therightlist.com/target_selects.htm
Another reason for our success is the fact that we many successful campaigns can be attributed to a personalized email body and subject line. You don't want the email recipient to feel like they are one of millions of consumers, or business executives receiving the same ad. We can enter the recipient's name within the ad and subject line by inserting a wildcard that pulls from the first name column within the database.
There are no broadcast fees associated with the original broadcast. There is a rebroadcast fee, if you want to rebroadcast your ad to a particular. This is much more cost effective than paying the full list price, to continually brand your product. The rebroadcast rate is only 12% of the list price. Many years of research and analysis has shown us a 3 times higher response rate, when sending multiple ads to the same list, rather than 3 different lists. In most cases, the first time you send your ad to a particular target base, they are seeing your company/logo for the very first time. This is known as the Introductory Broadcast. Consumers tend to be hesitant to buy from a company they have not heard of previously. The second time we broadcast to the list is to create recognition. Trust levels elevate with recognition. When the third broadcast is sent, we noticed consumers view your company as one of the trustworthy leaders of your industry. The consumers who were skeptical after seeing your message the second time, feel more confident in engaging with your company. This is why the majority of our clients opt for a 3 broadcast campaign. 3 broadcast campaigns also assist in market analysis. We suggest sending the first broadcast out with subject line "A" and creative "A". Then they change it up for the second broadcast (subject line "B". and creative ad "B".). From there we can look at the stats, and tell you which subject line and creative out performed the other. Opens are directly related to your subject line and clicks are directly related to your creative. If subject line "A" and creative ad "B" performed best you can use them both for the third campaign to capitalize on the response rate. We average a 5% click through rate on the first broadcast so I am sure you can imagine how well you will do with multiple broadcasts. We have a maximum of 3 broadcasts per list. We do this to keep the list responsive.
Not only do we offer several discounts we prefer not to nickel and dime our clients. We do not charge for hotline data will ,(data that is less than a month old) we do not. In the same respect we do not increase our prices for a higher level of targeting and we definitely do not have four figured minimum prices. Are prices are extremely cost effective when compared to performance based, result driven marketing companies. We also know that a company that has never used our services would rather test us out at a lower price to see if we can back up our words. For that reason we offer a new client discount for every client with which we have not previously worked. This discount is 20% off of the list price. We are confident once you see how our campaigns convert you will not mind paying full price for your next campaign. We also offer a multiple campaign discount. A multiple campaign discount is valid for all invoices that have two or more separated lists. The multiple campaign discount is 15% off of the entire invoice price. Our clients can use more than one unique discount on the same invoice if the situation presents itself. Just like most items that you purchase in bulk you can get better rates with email as you increase the volume being deployed. We have significant rental price breaks at 50,000 records, 100,000 records, 250,000 records, 500,000 records and 1,000,000 records. With that being said, it is relatively easy to figure out how to get the best ROI for your project. Return of investment equals profit minus expense. I think you know as well as we do that the higher the volume equates to the highest propensity for larger ROI's. The conversion rates average the same number no matter what volume you are sending. Higher volumes equal more conversions at a lower price point basically because the return is much higher when you are paying less for the campaign. As you move up the volume price chart the CPM continues to lower. Our statistics still average the same number; however you are paying less to get the same stats at a larger level. Be sure to check in with us at the end of the month. This is when we are most aggressive with our discounts. We like to close each month strong so we offer specials at the beginning and end of each month including a free email optimization service. We also offer a free rebroadcast to any client who rents a list in its entirety. Check the following link to see if we are running a promotion from which you can get a special rate for your marketing project. http://www.therightlist.com/promotion/current.htm
Creative sample Our creative sample was an actual creative used during one of our campaigns. This creative was used to attract high income investors to a high end property in Miami Beach We did have to cover the company information on the sample. You will see that the units were starting at $850,000. We were able to sell 4 units for our client with just one broadcast. Needless to say the campaign was an incredible success. The simplicity behind the creative was the reason for its success. It is a good looking image with information. It has been proven humans focus more on images than they do text. Too many times we have clients that send us a creative that looks like a website, with too many links and far too much text. Keep in mind you only have about 3 seconds before the end-user decides to click on your ad or delete it. A good rule of thumb regarding a creative is to keep you ad a postcard sized image, with about 3-5 text bullet points, and a click here for more information button. You can have as much info on as you want on the site but you want to keep your creative as a teaser. The entire ad should be visible through an outlook window pane, without having to scroll down, or to the right to view your ad. |
data sampleWe offer semi-exclusive data at the same. We chose a random list for our sample page. The data below pertains to garden centers. We have put together a team that focuses a great deal on the garden and landscaping industries. We have exceeded expectations for many reputable companies such as Everard's Flowers Inc, Gillis Landscape & Lawncare Inc, GP Florist Inc, Dream Garden Hydro Inc and many more. Our industry specialist’s have acquired a list that is extremely targeted. DCOI (double confirm opt-in) lists can target over 150 demographics and attributes including name, age, gender, geographic location, ethnicity, homeowner, presence of children, level of income, garden enthusiasts and many more. Business selects below. SIC Code, NAICS Code, Title, Additional Contacts, Number of Staff, Phone1/Phone 2/Fax, Years, in Business, Full Postal, Annual-Sales, Industry, Subsidiary/ Non-Subsidiary, Franchises/Chains, Competition and Corporation/ Partnership/ Sole Proprietorship. We have both a business to consumer list and a business to business list pertaining to this industry. Because of the incredible response rates for these lists the demand is high. Our consumer list is an up-to-date assembly of the green thumb set who are members of many different garden and floral clubs throughout the US. Whether the gardeners here have vegetable gardens, flower gardens or a strong interest in landscaping, they want to be sure their gardens all bloom and lawn looks great. No matter what gardening zone they live in, there is always something they must buy to properly tend to their gardens. Reading gardening supply catalogs, books and magazines helps them determine what to buy. And buy they do! They need the actual plants, organic products, fertilizers, mulch and gardening tools to produce the best possible results. These gardeners/landscapers also enjoy botanical gardens, gardening shows, nurseries and seminars geared towards their particular gardening interest. The Right List gardeners are perfect candidates for all garden offers including travel, special promotions, gardening/landscaping catalog, book and magazine offers in addition to high end gardening/landscaping offers. Our business list is the most complete listing of Garden Centers/Florists across the US. These retailers work with all types of flower arrangements, flowering plants, gift baskets and balloons. Most florists work on weddings, funerals, new births, holidays, birthdays, corporate weekly arrangements for lobbies, offices, showrooms. The list is a combination of internal database surveys, tradeshow attendees, various online and printed memberships/subscriptions. Including subscribers to The American Gardener and Lawn &Landscape Magazine. The List is also compiled from Association Member lists including the National Gardening Association (NGA) and the complete attendee list of the International Indoor Gardening Expo held in Orlando during the month of November 2017. We also have the complete attendee list of the 137th Annual New England Spring Flower Show that was held on March 8-16, 2016 in Boston MA. We have lists for over 25,000 associations. How many other companies will show you a sample of 100+ records of any targeted list? I love to send out samples. I don’t have to sell this way. I let the sample sell the data for me.
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Below you will find detailed information at The Right List we’re data devotees and sticklers for proof. That means we take painstaking care to build and implement measurement strategies that align with your business objectives. Why? Because a well-crafted analytics implementation is the only way for us to track and adjust your marketing growth path for success. Running reports with raw numbers is easy. At The Right List, we’re good at finding the stories that lie within the figures. Creating hypotheses. And asking the right questions about black-and-white data. Most clients count on us as extensions of their marketing, business intelligence or analytics teams because we’re skilled at turning data into actionable insights.
Recap1. You will not find any bad publicity about our company on the net or any other resources. 2. We show sample data. 3. We provided you with references that you can contact. 4. We offer guarantees. 5. We slow throttle our mailing software to deliver beneath the isp caps 6. We optimize creatives so they will make it into the inbox. 7. 88% of our business is residual clients that continuously use our servers each and every month. 8. Our data is double opt in, not opt in. 9. You are sending to a targeted database. We have the ability to micro-target your audience by choosing over 300 different target selects 10. We are white listed with all of the major isp’s 11. Our data is never older than 1 month and we do not charge a dollar more for data that is new 12. All of our lists are semi-exclusive. Most companies broadcast the same list to hundreds of companies rendering them useless. 13. We are not going to tell you what you want to hear. None of us are on a commission based pay scale. 14. We are here for you whether you chose to use our company or not. Feel free to pick my brain for ideas. 15. We own the data we do not have to outsource like many of the marketing companies out there. 16. Personalization: We can put the recipients name within the ad and subject line. This will increase response rates 17. We are 100% can-spam compliant and strictly follow all responsible mailing guidelines. 18. We offer several discounts and we do not limit clients to one discount per invoice. 19. We can perform a 24 hour emergency campaign turnaround 20. We are offering a discounts and deals during the first and last week of every month. |
Our company recently chose The Right List to construct a target list of independent garden retailers in the United States. Plantation Products is a leading distributor of vegetable, flower and herb seeds for home gardeners in the country.
Please allow me to say that I whole heartedly endorse John and The Right List. John helped us recently with a campaign to contact independent garden retailers to generate interest in our flower, vegetable and herb seed offerings for do-it-yourself gardeners in the United States. John worked very closely and diligently with our team to craft a target list of independent garden retail outlets across the country. John also helped us to implement the list and create a message that would spark interest and spur our target audience to action.
We have worked with similar marketers in the past and can proudly state that John and The Right List organization have been the most responsive and insightful marketing partner we have had the privilege of working with to reach out target market.
We heartily endorse John and The Right List and proudly recommend John and his organization.
Please feel free to contact me for discussion.
Best regards,
Kevin Foley
Sales Manager
Plantation Products, LLC
202 S. Washington Street
Norton, MA 02766
(508) 952-5223
www.plantationproducts.com
kfoley@plantationproducts.com
Creative sampleOur creative sample was an actual creative used during one of our campaigns. This creative was used to attract high income investors to a high end property in Miami Beach We did have to cover the company information on the sample. You will see that the units were starting at $850,000. We were able to sell 4 units for our client with just one broadcast. Needless to say the campaign was an incredible success. The simplicity behind the creative was the reason for its success. It is a good looking image with information. It has been proven humans focus more on images than they do text. Too many times we have clients that send us a creative that looks like a website, with too many links and far too much text. Keep in mind you only have about 3 seconds before the end-user decides to click on your ad or delete it. A good rule of thumb regarding a creative is to keep you ad a postcard sized image, with about 3-5 text bullet points, and a click here for more information button. You can have as much info on as you want on the site but you want to keep your creative as a teaser. The entire ad should be visible through an outlook window pane, without having to scroll down, or to the right to view your ad. |
data sampleWe offer semi-exclusive data at the same. We chose a random list for our sample page. The data below pertains to garden centers. We have put together a team that focuses a great deal on the garden and landscaping industries. We have exceeded expectations for many reputable companies such as Everard's Flowers Inc, Gillis Landscape & Lawncare Inc, GP Florist Inc, Dream Garden Hydro Inc and many more. Our industry specialist’s have acquired a list that is extremely targeted. DCOI (double confirm opt-in) lists can target over 150 demographics and attributes including name, age, gender, geographic location, ethnicity, homeowner, presence of children, level of income, garden enthusiasts and many more. Business selects below. SIC Code, NAICS Code, Title, Additional Contacts, Number of Staff, Phone1/Phone 2/Fax, Years, in Business, Full Postal, Annual-Sales, Industry, Subsidiary/ Non-Subsidiary, Franchises/Chains, Competition and Corporation/ Partnership/ Sole Proprietorship. We have both a business to consumer list and a business to business list pertaining to this industry. Because of the incredible response rates for these lists the demand is high. Our consumer list is an up-to-date assembly of the green thumb set who are members of many different garden and floral clubs throughout the US. Whether the gardeners here have vegetable gardens, flower gardens or a strong interest in landscaping, they want to be sure their gardens all bloom and lawn looks great. No matter what gardening zone they live in, there is always something they must buy to properly tend to their gardens. Reading gardening supply catalogs, books and magazines helps them determine what to buy. And buy they do! They need the actual plants, organic products, fertilizers, mulch and gardening tools to produce the best possible results. These gardeners/landscapers also enjoy botanical gardens, gardening shows, nurseries and seminars geared towards their particular gardening interest. The Right List gardeners are perfect candidates for all garden offers including travel, special promotions, gardening/landscaping catalog, book and magazine offers in addition to high end gardening/landscaping offers. Our business list is the most complete listing of Garden Centers/Florists across the US. These retailers work with all types of flower arrangements, flowering plants, gift baskets and balloons. Most florists work on weddings, funerals, new births, holidays, birthdays, corporate weekly arrangements for lobbies, offices, showrooms. The list is a combination of internal database surveys, tradeshow attendees, various online and printed memberships/subscriptions. Including subscribers to The American Gardener and Lawn &Landscape Magazine. The List is also compiled from Association Member lists including the National Gardening Association (NGA) and the complete attendee list of the International Indoor Gardening Expo held in Orlando during the month of November 2017. We also have the complete attendee list of the 137th Annual New England Spring Flower Show that was held on March 8-16, 2016 in Boston MA. We have lists for over 25,000 associations. How many other companies will show you a sample of 100+ records of any targeted list? I love to send out samples. I don’t have to sell this way. I let the sample sell the data for me.
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